Burns Pet Nutrition, a UK-based pet food company, sought to increase their export sales and boost brand awareness in the Irish market. With a reputation for providing high-quality, nutritious food for pets, Burns Pet Nutrition is available in both pet stores and veterinary clinics.

By leveraging a combination of traditional and modern communication methods, we set clear, measurable goals to achieve year-on-year growth. The overarching goal was to establish themselves as a leading player in the Irish pet food market, ensuring their presence in the homes of pet owners across Ireland.

Our mission is to continuously influence growth of Burns brand awareness and customer penetration in the Irish market.

We developed a layered, integrated communications campaign to broaden our consumer reach. This strategy has then be executed by our teams, Rage, Tilt & VBPR delivering outstanding results over the past three years.